We’ve always believed in giving back.

When you take, take, take, you only go so far in work and life, and that’s not what we’re about. When success is shared it’s magnified. We’re committed to investing back into our industry so that as many people as possible benefit. But most of all - we want to do all we can to grow the profile, participation and pleasure of cycling.

AusCycling is very proud to be partnered with BikeSportz as key supporters of our competition pathways across the country. The brands under the BikeSportz umbrella are tried and trusted, and their relationship with local bike shops ensures they are integrated within the broader retail community. With their finger on the pulse of the cycling world, BikeSportz are far more than your common distributor - they are a business that understands and invests in the sport and its people. ❞
Bryce Dehn - AusCycling Partnerships Coordinator

So - how do we put our money where our mouth is and provide industry support?

Australian cycling ambassadors

We’ve developed a network of incredible cyclists who also happen to be equally talented content creators. This aspirational bunch does a sensational job of promoting our leading cycling brands and their products.

Sponsorships and partnerships

We’re long-time, generous supporters of major sporting events, corporate activities and other sporting code initiatives. From AusCycling, Santos Tour Down Under, Cadel Evans Great Ocean Road Race, National Cycling Championships, Ironman, Great Place To Work Certificate and more - it gives us a lot of pride to play a role in making these iconic events happen year in, year out.

Industry events

Australian and global trade shows like Euro Bike, Handmade Bike Show, Micromobility Conference and Taipei Bike Show are an opportunity to showcase our high-end cycling brands and grow mutually-beneficial networks.

eCommerce sales to dealers

Our online brand channels allocate their sales to dealers.

Team stores

We create online, eCommerce-enabled team stores for events, dealers and bunches to create and sell their own Santini Custom Apparel.

Team Store
Great Place to Work certification

It’s been confirmed by an independent third party!

Official Cycling Service Centres

We host official Cycling Service Centres for Campagnolo, Reynolds Wheels, Bryton and Hope from our warehouse.

Official Cycling Service Centres

Contact us

Contact us for more information about our cycling support teamwork!

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